452_home2_img1_frenchwine

Talk to enough people at the high end of French food and wine about how to compete with “new-world” wines – how to sell the “French” brand of wines – and it sounds like a broken record: quality, quality, quality, terroir, terroir, terroir. Read the article by Joe Ray, published by brandchannel.com recently.

Comments

Comments are closed.

Close
E-mail It