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February 13, 2009

Lucian Freud’s Chateau Mouton Rothschild Label

Posted in: Wine Label Design


The latest artist to grace the famous label of Château Mouton-Rothschild will be Lucian Freud. Freud, who is the grandson of Sigmund Freud, is one of the most famous and most collectible of the modern artists (his picture Benefits Supervisor Sleeping sold for over $33 million last year).

Freud’s label for the 2006 vintage of Château Mouton-Rothschilld shows a playful image of a red-striped zebra and a potted palm tree that recalls one of his earliest works, The Painter’s Room from 1944. It is a far cry from the controversy-causing portraits which often show his famous and non-famous subjects with their lumps and bumps exposed. As is tradition, Freud will be compensated for his work with cases of the Mouton bearing his label. Picasso, Dali, Andy Warhol and even Prince Charles are among the artists who have designed for the label before.

By Deidre Woollard. Source :: www.luxist.com

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