The unique brand story of Archangel is one steeped in love, hope and fate. Starting in war-torn Poland and continuing to this day- a generation on in New Zealand - it’s about the interlacing of relationships and destiny. An antique European lace reflects this interwoven tale which embossed, over-glossed and pearlised print finishes hightlight the densely textured quality of this incredible journey.
Designed by Tardis Design and Advertising, based in Wellington, New Zealand.
Source :: Packagings of the World
“Maru means circle in Japanese. And the Alsace wine that V&S Wine has produced for sushi lovers is as well balanced as a circles shape. The product names was a part of the assignment. This design gained Silver a nomination in the European competition EPICA.”
New wine packaging by New Zealand based Tardis Design & Advertising:
“Rather than dumb things down for this cheap and chic supermarket label, Tardis Design were determined to honour budget wine buyers. Acknowledging that although they may not choose expensive wine everyday, Tardis appreciated that these buyers still want to feel good about themselves and their choices. The brand’s resounding success has been linked to its uplifting shelf presence – and it helps that it’s a great drop!”
By Andrew Gibbs | Source :: www.thedieline.com
A top class restaurant in London called L’Anima has decided to allow the public to decide on new wines to add to their list.
This really nice set of wine labels for Tamás Estates was designed by Beth Leonardo while working at MOD. Beth left MOD in 2008 to start her own design firm, Double Six Design where she continues her work in branding and package design. Here’s what Beth had to say about the design:
“When Wente Vineyards acquired a neighboring Livermore Valley winery, Tamás Estates, they began an intensive wine label and branding overhaul. Wente had a vision for Tamás Estates well beyond its position as an on-premise, by-the-glass wine at large restaurant chains like Outback Steakhouse.
Their goal was to create a youthful wine brand that combined a strong focus on their use of old-world Italian varietals and a distinctly contemporary Californian flair. The solution was a ticket inspired label that represents the long trip the Italian vines traveled to arrive in California. As it turns out, this ticket also transports the drinker to Italy without even leaving the comfort of their own home!
The new Tamás Estates brand has surpassed even Wente’s vision. The creation of this impactful, iconic label design has not only resulted in distribution in all major retailers across the country, but also allowed an increase in price point across the line.”
By Rachel Dunagan | Source :: www.thedieline.com