A new Facebook application has been launched to help winelovers go green. Four Napa and Sonoma County vineyards: Girard Winery, Iron Horse Vineyards, Windsor Sonoma Vineyards, and Windsor Vineyards, are behind Green My Vino.

The application lets Facebook users to give each other free online gifts worth an one, five or ten minutes of renewable energy. For each of these gifts Village Green Energy will purchase the equivalent amount of renewable energy on the user’s behalf. Each winery has a set minutes goals and once the goals has been met at one, the focus moves to the next winery.

First up, Iron Horse Vineyards which has has agreed to power their entire operation with renewable energy when Facebook friends have gifted each other with 10,000 minutes of solar and wind power. Girard Winery has a goal of 17,000 minutes, Windsor Vineyards has a gold of 30,000, and Windsor Sonoma’s goal is 45,000 minutes.

Village Green estimates that if the app is successful the wineries will purchase over 1.2 million kWh of renewable power to power the four initial wineries entirely with green energy for a year based on their past electricity use. They will purchase the renewable energy certificates from Mountain View II Wind Facility in Palm Springs and several solar arrays in Los Angeles.

By Deidre Woollard.


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