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October 21, 2008

Annika Sorenstam to Launch Pricey Syrah

Posted in: Wine Marketing

AnnikaGolfers and wine seem to be a natural match. Greg Norman, Ernie Els and Nick Faldo are just a few of the golfers with a label to their credit. Now the list swells to welcome one of the best female golfers to play the game, Annika Sorenstam.

Sorenstam has been working with fifth generation Winemaker Karl Wente of Wente Vineyards on her own namesake Syrah, Annika, which will be released in May 2009. The ultra-premium Central Coast Syrah will sell for $75.

Previously published celebrity wine articles:

David Beckham buys Victoria a vineyard.

Another celebrity wine project.

Celebrity wines are popular with wine drinkers.

Newmans wine bottles revealed.

Martha Stewart makes wine.

By Deidre Woollard.

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